In this lesson I provided students with a series of questions to help them evaluate a variety of business websites. I enjoyed giving this lesson because it urged students to evaluate business websites
against competing businesses on key factors to the consumer. You will also see that the questions urge students to look closely at the graphic,color ,navigation and layout of content of the websites which were included in their list(links at the bottom of this page).
This lesson also has students engage with the website as a consumer or targeted market. This helps the students to think critically about the content and how it is presented. This assignment also urges students to look for the “it” factor in terms of the success of the design. I would introduce this lesson by providing them with these sheets and a page of web links (included below) to have them search the sites and answer these questions. This lesson is the first in a unit on the development of a business website from concept to coding and presenting.